Action For Happiness
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Action for Happiness (AfH) is a global movement and charity based in the United Kingdom. It aims to increase the
happiness Happiness, in the context of Mental health, mental or emotional states, is positive or Pleasure, pleasant emotions ranging from contentment to intense joy. Other forms include life satisfaction, well-being, subjective well-being, flourishin ...
in the world by bringing together people and supporting them to take practical action to build a happier society. The patron of Action for Happiness is the
Dalai Lama Dalai Lama (, ; ) is a title given by the Tibetan people to the foremost spiritual leader of the Gelug or "Yellow Hat" school of Tibetan Buddhism, the newest and most dominant of the four major schools of Tibetan Buddhism. The 14th and current Dal ...
. The movement has over 270,000 members in 190 countries.


Formation

AfH was co-founded in 2010 by
Richard Layard Peter Richard Grenville Layard, Baron Layard FBA (born 15 March 1934) is a British labour economist, currently working as programme director of the Centre for Economic Performance at the London School of Economics. Layard was Senior Research ...
(Director of the Wellbeing Programme at the
Centre for Economic Performance The Centre for Economic Performance (CEP) is an interdisciplinary research centre at the London School of Economics dedicated to the study of economic growth and effective ways to create a fair, inclusive and sustainable society. Currently led by ...
and Emeritus Professor of Economics at LSE), Sir Anthony Seldon (Historian and Vice-Chancellor of the
University of Buckingham , mottoeng = Flying on Our Own Wings , established = 1973; as university college1983; as university , type = Private , endowment = , administrative_staff = 97 academic, 103 support , chanc ...
),
Geoff Mulgan Sir Geoff Mulgan CBE (born 1961) is Professor of Collective Intelligence, Public Policy and Social Innovation at University College London (UCL). From 2011 to 2019 he was Chief Executive of the National Endowment for Science Technology and the ...
(CEO of
Nesta Nesta (formerly NESTA, National Endowment for Science, Technology and the Arts) is an innovation foundation based in the UK. The organisation acts through a combination of programmes, investment, policy and research, and the formation of part ...
and former CEO of the Young Foundation) an
Dr Mark Williamson
(who has been its Director since the start). AfH was originally created and incubated within The
Young Foundation The Young Foundation is a non-profit, non-governmental think tank based in London that specialises in social innovation to tackle structural inequality. It is named after Michael Young, the British sociologist and social activist who created ...
, before becoming an independent registered charity in January 2018.


Definition of Happiness

AfH states that "Happiness means feeling good about our lives and wanting to go on feeling that way. Unhappiness means feeling bad and wanting things to change."


10 Keys to Happier Living

AfH promotes 10 Keys to Happier Living which were created by Action for Happiness. Their research evidence suggests these Ten Keys are areas which are in the influence of the individual and consistently tend to have a positive impact on people's happiness and well-being. The first five keys Giving Relating Exercising Awareness and Trying Out (GREAT) are about a person's interaction with the outside world. They are based on the Five Ways to Wellbeing developed by the
New Economics Foundation The New Economics Foundation (NEF) is a British think-tank that promotes "social, economic and environmental justice". NEF was founded in 1986 by the leaders of The Other Economic Summit (TOES) with the aim of working for a "new model of wealth ...
on behalf of the Foresight Project on Mental Capital and Wellbeing The second five keys Direction Resilience Emotions Acceptance Meaning (DREAM) relate to the inner world and the person's attitude to life.


Activities and Products


Exploring What Matters Course

AfH activities include running 8-week "Exploring What Matters" courses, which have been organized by volunteers at over 250 places around the world and have been "wholeheartedly supported" by the
Dalai Lama Dalai Lama (, ; ) is a title given by the Tibetan people to the foremost spiritual leader of the Gelug or "Yellow Hat" school of Tibetan Buddhism, the newest and most dominant of the four major schools of Tibetan Buddhism. The 14th and current Dal ...
. The course brings like-minded people together to learn how to increase their own happiness and the happiness of people around them. Participants learn from experts through videos, exercises and a course handbook. They also join in group discussions and are given actions they can take to increase happiness. In 2020 the Exploring What Matters Course was evaluated by a full Randomised Control Trial (RCT) carried out by academic experts from the
Centre for Economic Performance The Centre for Economic Performance (CEP) is an interdisciplinary research centre at the London School of Economics dedicated to the study of economic growth and effective ways to create a fair, inclusive and sustainable society. Currently led by ...
at the
London School of Economics , mottoeng = To understand the causes of things , established = , type = Public research university , endowment = £240.8 million (2021) , budget = £391.1 millio ...
, the Wellbeing Research Centre at the
University of Oxford , mottoeng = The Lord is my light , established = , endowment = £6.1 billion (including colleges) (2019) , budget = £2.145 billion (2019–20) , chancellor ...
and
University College London , mottoeng = Let all come who by merit deserve the most reward , established = , type = Public research university , endowment = £143 million (2020) , budget = ...
as part of the evidence programme of the What Works Centre for Wellbeing. The RCT course evaluation found that, relative to a control group, the course provides large and statistically significant benefits in three areas: personal wellbeing, mental health and pro-sociality. Participants in the course showed improvements in subjective wellbeing, reductions in symptoms of depression and anxiety and enhanced levels of compassion and social trust. In terms of personal wellbeing, Life Satisfaction increases by around one whole point on the 0-10 scale, from an average of 6.4 out of 10 before the course to 7.4 after the course. This increase (+1.0) is greater than those from other major life events such as being partnered as opposed to single (+0.59) or being employed as opposed to unemployed (+0.7), when compared with findings from other cross-sectional studies of wellbeing in the UK. In terms of mental health, the trial found the course significantly decreased depression by about 50% of a standard deviation, and decreased anxiety by 42%. Prior to the course, participants reported average scores corresponding to a clinical symptomatology of mild depression and anxiety. After the course, these scores reduced to a symptomatology of minimal depression and anxiety, the lowest category for both measures. In terms of pro-sociality, the trial found that participating in the course can make participants more likely to act in ways which help others, with large and statistically significant increases in levels of compassion and social trust. The course evaluation was covered by
The Guardian ''The Guardian'' is a British daily newspaper. It was founded in 1821 as ''The Manchester Guardian'', and changed its name in 1959. Along with its sister papers ''The Observer'' and ''The Guardian Weekly'', ''The Guardian'' is part of the Gu ...
newspaper and featured on the
BBC News at Ten ''BBC News at Ten'' formerly known as the ''BBC Ten O'Clock News'' or the ''Ten O'Clock News'' is the flagship evening news programme for the BBC News channel and British television channel BBC One on weekdays and Sundays at 10:00pm. Huw Edwa ...
.


Monthly Action Calendars

AfH produces monthly calendars with one suggested action that people can take each day to improve their happiness. These daily actions are based on the Ten Keys to Happier Living and distill peer reviewed evidence on what makes people happy into simple actions anyone can take. Each month the calendars are translated into 25 languages and shared around the world on social media. The calendars can be printed out and are used to boost wellbeing at home, work, schools, universities, hospitals and doctor's surgeries. The calendars were downloaded by 2.5 million people in 2018.


Action for Happiness App

In 2019 AfH released The Action for Happiness app for iOS and Android. The app is based on the themes and daily actions from the monthly calendars. The app sends a daily action each morning and an inspiring message towards the end of the day.


Happy Cafes

AfH coordinates a network of "Happy Cafes" across the UK and around the world. Happy Cafes are "a friendly and welcoming place to meet other people with a shared interest in promoting happiness and wellbeing.". Happy Cafés have a range of literature, posters, pamphlets and postcards relating to happiness on display - and Action for Happiness supporters can identify themselves to each other by wearing a lapel badge available at the Café.


Public Events with Expert Speakers

AfH runs monthly events in London with expert speakers from around the world presenting on themes related to happiness. An archive of the public talks including sessions with
Thupten Jinpa Thupten Jinpa Langri (born 1958) is a Tibetan Buddhist scholar, former monk and an academic of religious studies and both Eastern and Western philosophy. He has been the principal English translator to the Dalai Lama since 1985. He has translated ...
, Dr Kristen Neff, Dr Ranjan Chattergee, Andy Puddicombe, Jeff Sachs, Dr Maria Sidios, Martin Seligman,
Matthieu Ricard Matthieu Ricard (; ne, माथ्यु रिका, born 15 February 1946) is a French writer, photographer, translator and Buddhist monk who resides at Shechen Tennyi Dargyeling Monastery in Nepal. Matthieu Ricard grew up among the perso ...
,
Claudia Hammond Claudia Anne Hammond (born 23 May 1971) is a British author, TV presenter, and frequent radio presenter on the BBC World Service and BBC Radio 4. Early life Hammond was born in the market town of Biggleswade in Bedfordshire on 23 May 1971, a ...
,
Mo Gawdat Mohammad "Mo" Gawdat (Arabic: محمد جودت) is an Egyptian entrepreneur and writer. He is the former chief business officer for Google X and author of the book ''Solve for Happy''. Early life Gawdat was born in Egypt, the son of a civil ...
and
Jon Kabat-Zinn Jon Kabat-Zinn (born Jon Kabat, June 5, 1944) is an American professor emeritus of medicine and the creator of the Stress Reduction Clinic and the Center for Mindfulness in Medicine, Health Care, and Society at the University of Massachusetts Medi ...
are available on the charity's YouTube channel.


Board and expert advisors

The AfH board includes Prof
Richard Layard Peter Richard Grenville Layard, Baron Layard FBA (born 15 March 1934) is a British labour economist, currently working as programme director of the Centre for Economic Performance at the London School of Economics. Layard was Senior Research ...
, Sir Anthony Seldon, Geoff Mulgan, Vanessa King and Dr Mark Williamson. The AfH expert advisory group includes
Daniel Kahneman Daniel Kahneman (; he, דניאל כהנמן; born March 5, 1934) is an Israeli-American psychologist and economist notable for his work on the psychology of judgment and decision-making, as well as behavioral economics, for which he was award ...
and Martin Seligman.


Linkage with prevention of mental illness

Richard Layard's 2011 book "Happiness: Lessons from a New Science" included research showing that mental illness is the main cause of unhappiness. In 2016 Mark Williamson said, regarding the increasing number of people being in treatment with mental illnesses, ''"What we believe is that you can help people develop better habits before that happens. We’ve got the beginnings now of a culture in preventative approaches to physical health problems, with anti-smoking and obesity drives. I think the next 20 years is going to be about massively proactive ways to look after your mental health and your social and emotional well-being, and to really think about what happiness means and how it can be achieved.''"


Reaction and criticism

AfH has been praised as reclaiming happiness from capitalism by helping people to seize the means of the production of wellbeing arguing for "a new science of happiness that focuses on social behaviour and personal relationships, rather than material possessions and outward appearance." AfH has also been criticised for pursuing an individual approach to happiness, rather than focusing on societal negative issues such as
inequality Inequality may refer to: Economics * Attention inequality, unequal distribution of attention across users, groups of people, issues in etc. in attention economy * Economic inequality, difference in economic well-being between population groups * ...
. Journalist Janet Street-Porter attended the AfH 8 week Exploring What Matters course in 2015, she said "I've really enjoyed the company of these strangers—which is a first. I heartily recommend the course if you're feeling lonely or miserable."


References


External links

* Official site * Action for Happiness Australia *{{cite web , url=https://www.actionforhappiness.de/ , title=Action for Happiness Germany Action for Happiness Germany Mental health organisations in the United Kingdom Health charities in the United Kingdom Charities based in the United Kingdom